Marketing Manager
lead
Full Time
Onsite
Amman, Jordan
5+ yrs experience
Description
We are seeking a dynamic and experienced Marketing Manager to lead our B2B marketing efforts from our Amman office. This role is pivotal in driving our brand's presence in the HR tech and recruiting sectors, where you will design and execute comprehensive marketing campaigns across LinkedIn, Instagram, TikTok, and Facebook. Your creativity will shine as you craft compelling video scripts and coordinate production with talented freelancers, ensuring our content resonates with our target audiences. With a deep understanding of demand generation, you will own the strategy that fills our sales pipeline with qualified leads, directly impacting our revenue growth.
As a key player in our marketing team, your ability to manage our paid and organic social media presence will balance community engagement with conversion objectives. You will analyze campaign performance, run experiments, and leverage data to continuously optimize our strategies. Collaborating closely with sales and product teams, you will ensure that our marketing efforts align seamlessly with overarching business goals. If you are passionate about shaping impactful marketing initiatives in a fast-paced environment and have a track record of success in SaaS marketing, we want to hear from you.
Core Responsibilities
- Design and execute end-to-end B2B marketing campaigns across LinkedIn, Instagram, TikTok, and Facebook
- Write video scripts and coordinate shoots with creators and freelancers to produce social content
- Own demand generation strategy and drive qualified pipeline for sales team
- Craft positioning, messaging, and creative assets that resonate with HR and recruiting audiences
- Manage paid and organic social media presence, balancing community building with conversion goals
- Analyze campaign performance, run experiments, and optimize based on data
- Collaborate directly with sales and product to align marketing efforts with revenue goals
Required Skills
B2B marketing
Campaign management
Content creation
Video production coordination
Social media marketing
LinkedIn advertising
Facebook & Instagram advertising
TikTok marketing
Copywriting
Scriptwriting
Marketing analytics
Demand generation
SaaS marketing
Preferred Skills
HR tech or recruiting industry experience
Video editing
Growth marketing
Product marketing
Arabic language fluency
Google Analytics
HubSpot or marketing automation platforms
SEO and content strategy
Paid search (Google Ads)
At a glance
- Seniority
- lead
- Location
- Amman, Jordan · Onsite
- Min years of experience
- 5+ years
- Employment type
- Full Time
- Posted
- 2026-05-17